Top Methods On How To Promote Your Vape Store Online
The vape industry is growing in popularity and demand is unlikely to disappear anytime soon. The increased bans on regular tobacco smoking across the globe have raised the need for electronic cigarettes which, in turn, has raised the need for vaping among smokers. Needless to say, this has led to a growth in vaping companies like elementvape and a cut-throat rivalry among businesses.
While people consider the biggest problem in the vaping industry to be the existence of different legal regulations in different states, this is untrue. In fact, one of the greatest problems for vaping businesses is marketing. Think about it, how can you sell a product if no consumer knows of your company’s existence? This article will point out how to engage the digital audience and effectively promote your vape store online.
1. Organic Searches
A popular method of gaining the attention of vaping advertisements is through paid searches, but if you do not have the capital for this there is the option of organic searches. If you are unable to get ahead with paid searches on search engines or social networks, you should maximize your online presence using organic searches.
How does this work?
By utilizing specific keywords, it is possible to expand the vape store’s coverage of every possible search. Of course, the keywords need to be alternating to ensure that the coverage does not become “stale” and categories are not duplicated. The most popular keywords include e-cigarettes, vaping, vaporizers, and electronic cigarettes.
2. Facebook Company Pages
Due to the growing popularity of social media, it is important that you consider how to use social networking platforms to promote your vape store. One of the most beneficial is via Facebook. Statistics have shown that company pages on Facebook with active followings sell 45% more vaporizers than companies without these social media pages.
Of course, to remain active it is essential that you engage with the page’s followers. This includes making regular posts of content and speaking to the people following the page. The majority of larger companies do not have time to engage with followers; therefore, they use a dedicated staff to manage Facebook pages.
3. Facebook Groups For Vaping
Another means of using Facebook to promote a vape store online is by using Facebook vaping groups. One beneficial aspect of using these groups is that they are specific to a particular area, so you will be able to easily target a certain audience if necessary.
In the majority of these Facebook groups, followers tend to take about common interests so it would be better to join as a vaper before selling items. In these groups, you can also find people to test and review your vaping products, which is another method to promote the store. To find the different Facebook groups for vaping, merely use the keyword search and check the results page for the most relevant to your needs.
4. Reddit Communities For Vapers
Reddit is a highly popular social networking platform and, as you can expect, there is a subreddit area for any subculture. Evidence has shown that vaping is one of the favorite Reddit users – probably because vaping can be done while working on the computer.
The best method to promote your vape store on Reddit is similar to chatting in Facebook groups. You should begin speaking with others as a vaper and then move along to promoting your vaping store. It is also possible to find people to test and review the different vaping products.
5. Vape Reviewers
Believe it or not, the popularity of vaping has resulted in a vast amount of vape review & discount codes websites. If you really think about it, the amount of products associated with vaping provides enough material for vapers to post reviews regularly and potential vapers to find out which is the best product available.
As mentioned above, one of the best ways to promote your vape store online is to find and use customers. You can contact vapers on social networking sites and ask them to test your products, then provide reviews; or you can contact the review website owners and send them products for review. This doesn’t only offer promising online exposure, but it also provides feedback so you can build on the previous product.